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Brand Resource

Logo

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Color and arrangement

There are 3 color versions of the symbol mark and the logotype placed horizontally and vertically. Select the suitable logo based on the margin and the background color.

Select the suitable shape and color for the logo

We recommend using a black logo on bright backgrounds and a white logo on dark backgrounds. The green logo should be only used with backgrounds where it is easily distinguishable.

Clear space

Place the logo with sufficient margin so that it can be recognized as an independent visual element no matter where it is placed. The uppercase letter "T" in the logotype is the unit of margin. The logo data provided by TimeTree has the necessary margins.

Isolation

For a horizontally long logo, the capital letter T is the unit of margin. 1T is required on the left side based on the leaf on the upper left of the symbol, and 1T is required based on the logotype's top, bottom, and right side.

Isolation - 2

For a vertically long logo, the margin of the symbol mark and logotype is one "e". A margin of one "T" is required based on the top of the symbol mark, and one "T" is required based on the bottom, left, and right sides of the logotype.

Using the symbol mark alone

Use the symbol mark alone for application icons, plug-in buttons, branded products, etc. The margins in this case are different from the required logo margins.

Using the symbol mark alone

The basic unit of margin is the length of the symbol's horizontal width (=vertical width) divided into four equal parts. Secure margins for basic units on the top, bottom, left, and right side of the symbol mark.

Adjust the size

The minimum size for recognizing a logo in a short time is set to 5 mm in height. Regardless of whether it is printed or monitored, the logo will maintain a size of 5 mm or more in height, excluding margins.

Adjust the size

Brand Spelling

When displaying the brand "Time Tree" in text, write it in uppercase "T" and others in lowercase. There is no space between "Time" and "Tree". Language-specific translations are allowed, but the pronunciation must be as "TimeTree" in English.

Spelling of the brand name

What you shouldn't do

Please be sure to use the file provided on this site for the logo. Substitution with similar fonts and similar colors is not allowed.

What you shouldn't do